Email Opt-In Update 2020

At Sergio Tacchini, we are dedicated to protecting your privacy and providing transparency about how we collect and use your personal data. We recently underwent new management by USA-based Sergio Tacchini OPERATIONS, Inc, and have since updated our privacy policy to comply with the General Data Protection Regulation (GDPR). In order for you to continue receiving Sergio Tacchini emails — including new releases, promotional offers, and brand happenings — we need your permission to release previously shared information, such as your email address, with our new management. We encourage you to read our revised policies in full.

As always, your personal information is secure with us and you have the option to unsubscribe from our newsletter at any time. the complete terms and conditions about releasing your information can be found below, and feel free to reach out to our customer service at with further questions.


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By subscribing, you wish to receive commercial communications by Sergio Tacchini Operations Inc. and consent to the processing of your personal data for direct marketing purposes, sending commercial information by e-mail, SMS or digital channels, as well as market research.


Notice to registered users and other visitors of the Sergio Tacchini site:

The personal data that you released during the login or purchase phase (such as for example your contact data, or relating to complaints, or transaction history) have been processed – as joint controllers, as per information previously published on the Site and shared with you –  by Wintex Italia S.r.l., with registered office in Milan, Via Savona 97, VAT No. IT12407301006 (“Wintex”), as licensee of the Sergio Tacchini brand, together with the previous Site manager, Triboo Digitale S.r.l., with registered office in Milan, Viale Sarca 336, Edificio 16, 20126, VAT No. IT02387250307.

Recently Wintex sold to Sergio Tacchini OPERATIONS Inc., with registered office in New York, NY USA, (“ST Inc.”), all the assets and rights related to the trademark regarding the Products sold on the Site, including the domain of the Site. Thus, ST Inc. will get your data, and will process them as an autonomous data controller, in order to allow the continuity of the service - and in particular for the purposes of (i) selling the Products, (ii) administrative management of the orders placed or to be made, with consequent possible contacts aimed at managing the your account, (ii) management of deliveries, as well as (iii) management of complaints - always in compliance with privacy legislation and in particular with EU Reg. No. 679/2016 (the "GDPR"), as specified below.  

Following the transfer of data (better clarified below) Wintex will cease processing activities.

If you like to continue to stay updated on any commercial initiative related to the Sergio Tacchini brand and receive promotions and discounts with reference to the Products from the new data controller ST Inc., keeping the type of customer experience you have had so far, please subscribe above.

It is understood that at any time you can exercise each of the rights that are recognized by the applicable privacy legislation, including the right to unsubscribe from our mailing list.

To recap, here are some clarifications concerning registered users and visitors:

What does the transfer from Wintex to ST Inc. mean to me?

This modification essentially means that Wintex ceases to be the Data Controller of your data, and the new Data Controller becomes ST Inc., as better identified and defined above.

The transfer of your personal data is carried out in compliance with the GDPR, and therefore safeguarding the protection and security of the data; in particular, the transfer of your data to the USA (which is a non-EU country) is subject to the "adequate guarantees" identified by Article 46.2.c) of the GDPR, and therefore the signing - between Wintex and ST Inc. - of a "data transfer agreement under standard clauses", as desired by the EU Commission.

What are my data transferred to the USA?

  • Contact details, such as name, date of birth, nationality, e-mail address, postal address, telephone number and other personal contact information;
  • Personal data that may be contained in communications sent for example to report a problem or to forward requests, problems or observations relating to the web site or its contents
  • Information deriving from the surveys that Data Controllers can carry out on the web site for research purposes, where the Data Subject decides to answer or participate;
  • Information contained in the email forwarded by Data Subjects to customer service.
    For what purposes my data are transferred to the USA?
    • Administrative management of orders placed or to be made, with consequent possible contacts aimed at managing your account;
    • Deliveries management;
    • Handling complaints.

    For all the aforementioned purposes, the legal basis required by the GDPR for the legitimacy of the processing is the execution of a contract or pre-contractual measures that concern you or of which you are a part.

    As for direct marketing, the legal basis consists of any consent given.

    With regard to "complaint management" purposes, ST Inc. may use the support of qualified technological partners - providing for the use of appropriate coding tools - in order to exploit an innovative artificial intelligence system that allows to offer more advanced and effective solutions, also in your interest, for the purpose of handling complaints and customer assistance.

      To which other recipients my data may possibly be sent by ST Inc.?

        The data may possibly be shared with third parties providing ST Inc. services, such as:

        • Shopify Plus Inc.
          150 Elgin Street, 8th Floor
          Ottawa, ON K2P 1L4
        • Samsung Logistics
          MDI Warehouse
          35 Henry Street
          Secaucus, New Jersey 07094
        • Sodilog
          4 Rue Curie
          68000, COLMAR
          How long my data will be stored?

            My data will be stored for the time strictly necessary to achieve the purposes listed above. For direct marketing, up to any cancellation or withdrawal of consent.

              What rights do I have regarding the processing of my data?

                I have the right to access my data, as well as to rectification, cancellation, opposition or limitation of the processing itself.

                In addition, beside to having the right to withdraw any consent given, as mentioned above, I also have the right to lodge a complaint before the competent supervisory Authority (in terms of data protection).

                Finally, I have the right to the so-called "portability" of my data, and therefore to the fact that, where technically possible, my data is transferred to another independent data controller that I want to indicate.

                  Who can I contact for more information or clarifications?

                    At any time, you can ask questions or request specific clarifications on the above by writing to:

                    Wintex Italia S.r.l.
                    Via Savona 97
                    20144 – Milan


                    Sergio Tacchini Operations, Inc.
                    3 Columbus Circle
                    New York, NY